Privacy Policy

Last updated: July 29, 2026

This Privacy Policy explains how MsgMix ("we", "us", or "our") collects, uses, stores, and shares information when you use our WhatsApp Business CRM platform at app.msgmix.com and related marketing sites. MsgMix provides WhatsApp Cloud API messaging, shared inbox, AI chatbots, campaigns, contacts CRM, webhooks, and developer APIs for businesses.

1. Information We Collect

  • Account data: name, email, company name, phone number, password hashes, workspace/tenant details, and billing contact information.
  • Subscription & payment data: plan selection, invoices, payment status, and limited billing identifiers from Stripe, Razorpay, PayPal, or other configured gateways. We do not store full card numbers on MsgMix servers.
  • WhatsApp / Meta connection data: WABA IDs, phone numbers, tokens required to operate Cloud API messaging, template metadata, and message delivery status (sent, delivered, read, failed) as provided by Meta.
  • Customer messaging data: contacts, tags, chat transcripts, media attachments, notes, agent assignments, campaign recipients, form submissions, catalogues, and orders you store in MsgMix.
  • AI & automation data: chatbot training content you upload (FAQ, documents, website text), prompts, AI configuration choices, and usage logs needed for metering.
  • Technical data: IP address, browser/device info, approximate location, cookies or similar technologies, API keys you generate, and product usage analytics.

2. How We Use Information

  • Provide, operate, secure, and improve the MsgMix WhatsApp CRM platform.
  • Connect and sync with Meta WhatsApp Cloud API and your configured integrations (for example Shopify or WooCommerce webhooks).
  • Process subscriptions, invoices, trials, upgrades, and support requests.
  • Run AI features you enable (chatbots, suggest replies, call agents) using the providers you configure.
  • Enforce plan limits, detect abuse, prevent fraud, and comply with legal obligations.
  • Send service notices, security alerts, and product updates. Marketing emails are sent only where permitted.

3. Sharing & Processors

We share data only as needed to run MsgMix: Meta (WhatsApp Cloud API), payment processors, hosting/infrastructure providers, email delivery, and AI model providers when you enable AI features. We do not sell personal data. Agents and teammates you invite can access workspace data according to roles and permissions you set.

4. Data Retention

We retain account and messaging data while your workspace is active and for a reasonable period afterward for backups, dispute resolution, legal compliance, and abuse prevention. You may delete contacts, chats, or request account closure subject to our Cancellation Policy.

5. Security

We use industry-standard safeguards including encrypted transport (HTTPS), access controls, authentication, and workspace isolation in our multitenant architecture. No method of transmission or storage is 100% secure; you remain responsible for protecting login credentials and API keys.

6. Your Rights

Depending on your location, you may request access, correction, export, or deletion of personal data we hold about you, or object to certain processing. Workspace owners can manage most customer contact and chat data directly in the product. For privacy requests, contact support@msgmix.com.

7. Children

MsgMix is a business service and is not directed to children under 16. We do not knowingly collect personal information from children.

8. International Transfers

Data may be processed in countries where we or our subprocessors operate. Where required, we use appropriate safeguards for cross-border transfers.

9. Changes

We may update this Privacy Policy from time to time. The "Last updated" date at the top reflects the latest revision. Continued use of MsgMix after changes means you accept the updated policy.

10. Contact

MsgMix Privacy · Email: support@msgmix.com · App: https://app.msgmix.com/